Fans of Growing Up Hip Hop on WE tv saw a new side of Old Navy when Angela Simmons showcased an artist-designed, special edition tee shirt celebrating Black History Month by Reyna Noriega, a Miami-based visual artist and educator.
High Commercial Retention
83% of viewers stayed through commercial breaks, outperforming the commercial retention average by +12%
High Search Engagement
Old Navy Ads generated +40% higher online brand search engagement
Brand Use & Ad Attention
Growing Up Hip Hop viewers are 46% more likely to have shopped at Old Navy two or more times